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DIAMOND BIRTHSTONE

April 12, 2019

Happy Birthday to all who share this month; Diamond is your birthstone.

Diamond is my absolute favorite gemstone. April birthdays are the lucky ones! I am captivated by the brilliance and fire of diamonds; I love that each one has its own identity. Like our own fingerprints, no two are exactly alike. Diamonds form under high temperatures and extreme pressure conditions 100 miles under the earth's surface. They are also the only gemstone made of one single element: 99.95 carbon. The remaining .5 contains one or more trace elements which influence the diamond's shape and color.

You've probably heard that only another diamond can scratch a diamond, and this is true. They are the hardest material on earth - 58 times harder than anything else in nature! The hardness of the stone makes it well-suited for everyday wear. It's durable, resists scratching and retains a high polish. These factors make diamonds the perfect choice for the jewelry you wear today, as well as your heirlooms of tomorrow.

If you've ever ogled a friend's gleaming diamond, you are most likely enjoying the spectacular display of light that flashes spectral colors, which is just one of the many features of this gemstone. The brilliance, sparkle, intensity, and various imperfections (which is the stone's unique personality!) are also important to the rarity and value of each diamond.

Diamonds are a fascinating and complicated gem; a "Stone of Invincibility" that has been believed to bring victory, superior strength, fortitude, and courage to its wearer. I really like that diamonds are also said to hold great spiritual powers, enhance inner vision, stimulate creativity, imagination and open the mind to new possibilities.

Enjoy your birthstone! May it bring you all these qualities and more.

Also in JEWEL DIARY

SPRING GIVEAWAY

April 13, 2019

To put an extra SPRING in your step, I partnered with J/SLIDES on a fabulous Instagram giveaway! Two lucky winners will receive a FREE pair of JSlides of your choice (excluding regular priced boots and booties) and a $150 gift card to use in my gallery, or on my website.

SHE SAID YES

April 11, 2019

I waited a long time to design an engagement ring for you. I have a collection of diamonds and rare gemstones that I've been hoarding, waiting for the timing to be right. It was important to me that my signature engagement ring is something I would say yes to myself, a timeless design that pays homage to the gem that represents your love.

For the debut of my engagement ring, I partnered with Earth's Treasury to showcase their Montana Sapphires for the traditional bride wanting something blue.

EARN EXTRA REWARDS

April 09, 2019

Are you registered for our rewards program? You should take advantage of earning rewards towards your next jewelry or apothecary purchases! This Spring we are offering extra rewards on all apothecary purchases, so what are you waiting for? Treat yourself to something new...

SHOP THE APOTHECARY COLLECTION NOW